Growth trend and new models in the foldable phone market

Attracting renewed attention with their expanding screens and slimmer structures, the foldable phone market is expected to record a 21 percent growth in 2026. In parallel with developments in the sector, new models are also meeting tech enthusiasts.

Market Growth Expectations

The global foldable phone market is expected to record a growth rate of 21 percent in 2026.

According to Counterpoint Research data, 19.6 million foldable phones were shipped worldwide in 2025.

The Rise of Fold-Type Models

It is estimated that the market share of book-style Fold-type models will increase from 52 percent to 76 percent.

By the year 2029, total shipments are expected to reach 38.6 million units.

High-End Pricing Policy

Manufacturing companies are following a strategy of creating an upper segment rather than making devices cheaper.

Wholesale prices are projected to increase by 18 percent this year, and the share of models priced above $1,600 is expected to be 60 percent.

New Product Initiatives by Brands

Samsung is making a move in the market with its new Galaxy Z Fold8 series, experiencing a significant increase in pre-orders.

Huawei takes its place among the strong actors of the market with the Mate X7 model.