Nvidia CEO Jensen Huang reportedly hired a specialized PR firm for crisis management

Nvidia CEO Jensen Huang reportedly engaged Heller Inc., a firm known for handling sex scandals and crisis management, at least a year before publicly disclosing a relationship with an individual alleged to be spying for China.

According to information reported by Wired, Heller Inc., founded by Risa Heller and previously known for advising figures such as Anthony Weiner, Mario Batali, and Jeffrey Toobin, was brought in to manage Huang's crisis processes. It is stated that Nvidia's internal communications team was instructed to share press inquiries regarding Huang with Heller Inc. following a report published in the New York Times in October 2025, which suggested that Nvidia might be helping Chinese companies bypass U.S. chip export restrictions.

The aforementioned New York Times report highlighted that Megaspeed, a Singapore-based data center company with ties to China, had purchased approximately $2 billion worth of Nvidia chips, and that the company's CEO, Alice Huang, had appeared alongside Jensen Huang. On Sunday, Nvidia released a statement acknowledging that Jensen Huang had a relationship with a former Megaspeed executive. The Nvidia board of directors announced that an independent investigation has been launched regarding allegations that Huang was a target of foreign intelligence.