TUI puts Turkey on sale as part of its summer 2028 program
British tour operator TUI has launched its summer 2028 season program for sale, offering early booking and free child places in many destinations, including Turkey.
British tour operator TUI has officially put its summer 2028 season program on sale, starting to provide early booking opportunities, free child places, and expanded holiday options for destinations including Turkey.
Scope of the Summer 2028 Program
The new season program implemented by British tour operator TUI includes free holiday places for one million children across 16 destinations.
Featuring 2,200 hotels across a total of 70 destinations available for holidaymakers to choose from, the program aims to contribute to families' holiday budgets.
Advantages of Free Child Places
TUI's free child place offer covers flights, accommodation, and coach transfers for qualifying packages.
The inclusion of food and drinks in all-inclusive holidays helps families reduce their total holiday spending.
Payment Facilities and Campaign Durations
The company allows holiday payments to be spread over time through various financial options such as zero-pound deposits and direct debits.
While the free child places remain valid until the majority of them are booked up, the campaign for certain destinations in the Caribbean is restricted until November 16, 2026.
Turkey and Other Prominent Routes
TUI's new season routes include prominent European holiday regions such as the Balearic Islands, the Canary Islands, Greece, and Turkey.
The program also incorporates long-haul travel options such as Florida and the Caribbean.
Hotels Tailored to Different Holiday Expectations
The Holiday Villages brand aimed at families offers various social amenities such as kids' clubs, sports academies, and water parks.
Options for adults include the TUI BLUE brand, which focuses on local experiences, and the TUI BLUE SENSATORI brand, which offers upscale accommodation.
Expanded Wedding Tourism Options
Alongside the summer 2028 season, TUI expanded its wedding tourism program, announcing its largest wedding organization to date.
It was reported that the company has opened more than 230 venues across 21 destinations for reservation, with Malta, Portugal, and Zanzibar added as new options.
Benefits of Early Booking
TUI UK & Ireland Commercial Director Chris Logan emphasized that the one million free places provide families with the opportunity to use their budgets efficiently.
Logan pointed out that early booking increases the choices of hotels, departure airports, and travel dates, especially during peak periods like school holidays.