Washington State University launches AI era in sports communication
Washington State University has signed a three-year agreement with FanWord to accelerate content production processes in its athletic department. The collaboration, which costs $5,000 annually, has raised concerns about potential reductions in student internship opportunities.
Washington State University (WSU) has signed a three-year contract with AI startup FanWord to assist in the production of game recaps, player biographies, and news content within its athletic department.
Under this collaboration, which costs $5,000 annually, AI tools are intended to be used for routine tasks such as statistical breakdowns and text generation. WSU Athletic Director Jon Haarlow stated that this step aims to enhance storytelling and increase operational efficiency.
The implementation has also sparked debate in the sports world. Some observers, such as sports reporter Sam Taylor, have expressed concern that automating writing processes could limit internship opportunities available to students. WSU spokesperson Bobby Alworth emphasized that no full-time positions have been eliminated and that they remain committed to opportunities for students.
Bruce Pinkleton, Dean of the Edward R. Murrow College of Communication, stated that students are learning to use AI tools as part of their professional development. Gonzaga University, which previously worked with FanWord, announced that it used the system primarily for data and transcription, but ended the collaboration due to budget constraints.
Sources
- spokesman.com · Link