Winners of Trusted Brands 2026 Survey Announced

The results of the Trusted Brands 2026 survey, conducted in cooperation with FutureBright Group, RepMan, and the Global Marketing Summit, have been announced, and the brands chosen as the most reliable in various categories were revealed.

In the Trusted Brands 2026 survey carried out in cooperation with FutureBright Group, RepMan, and the Global Marketing Summit, 154 leading companies in their sectors were evaluated. According to the results declared at the Global Marketing Summit, the most trusted brands standing out in various categories became clear.

Within the scope of the research, OPET was chosen as the most reliable brand in the fuel sector, Garanti BBVA in banking, and Samsung in white goods, TV, and small household appliances. Trendyol Go was deemed worthy of the award in the e-market category, Trendyol in e-commerce, ETİ in fast-moving consumer food products, and Koç Holding among holdings and group companies.

Turkcell Superonline won the award in the internet providers category, Paşabahçe in furniture and living space, Allianz in the insurance sector, and Sütaş in milk and dairy products. Turkcell ranked as Turkey's most trusted brand in telecommunications, Köfteci Yusuf in chain restaurants, and Migros in chain supermarkets.