The Story of Trade Growing with Culture and Art Forum is Held in Istanbul
Bringing together the Ahi tradition with modern trade and the Made in Türkiye brand, the forum is taking place at the Istanbul Atatürk Cultural Center.
Organized in cooperation with the Ministry of Trade and the Presidential Board of Culture and Arts Policies, The Story of Trade Growing with Culture and Art Forum opens its doors at the Istanbul Atatürk Cultural Center to bring together the Ahi heritage with modern trade, e-commerce, and the Made in Türkiye brand.
Ahi Heritage and Modern Trade
Realized in cooperation with the Ministry of Trade and the Presidential Board of Culture and Arts Policies, the forum brings together deeply rooted craftsmanship accumulated over time and Ahi principles with today's brand building and digitalization vision.
Strategic Discussions in Three Main Panels
Within the scope of the all-day program, three separate panel sessions are held, focusing on Turkey's brand power in global competition and its cultural added value.
Branding from Tradition to the Future
The panels address the contribution of Ahi principles to ethical and trust-based business models, the strategic role of art in corporate branding, and the carrying of the Made in Türkiye brand to international markets.
Experience Areas and Digital Exhibitions
Within the scope of the forum, participants experience firsthand live marbled art workshops, the Digital Turquality Brand Wall, and digital installation areas promoting traditional handicrafts.