Snap Announces New Features for Its $2,200 Smart Glasses
At the Los Angeles event, HBO Max and Spotify integrations along with the Specs Intelligence AI system were introduced.
Snap has announced new entertainment options, an artificial intelligence system, and enterprise solutions for its Specs smart glasses, which have drawn criticism for their $2,200 price tag.
New Features Unveiled at Los Angeles Event
Snap held a comprehensive event in Los Angeles to give its Specs smart glasses—criticized for their high price tag—a renewed purpose.
Entertainment and AI Integrations
Among the new entertainment options announced for the glasses are HBO Max and Spotify integrations, while the biggest announcement was the Specs Intelligence artificial intelligence system.
Enterprise Solutions and Partnerships
The Specs for Enterprise model was unveiled, integrating into enterprise workflows through partnerships with Amazon, Salesforce, and Nvidia.
AR Applications and Cellular Connectivity
An augmented reality basketball application developed with the NBA and WNBA was introduced, alongside a monthly cellular connectivity package in collaboration with Verizon.