E-commerce volume to reach 600 billion TL in November sales
The Association of Electronic Commerce Operators expects a volume of 600 billion liras in the e-commerce sector with November campaigns. Industry representatives anticipate an increase in the number of orders and higher basket amounts.
Hakan Çevikoğlu, President of the Association of Electronic Commerce Operators (ETİD), announced that the e-commerce volume is targeted to reach 600 billion liras with the shopping campaigns to be held in November.
Çevikoğlu stated that they expect the average basket amount to be in the range of 7,000 to 7,500 liras throughout November. Additionally, an increase of 10 to 15 percent in the total number of orders is projected compared to the same period last year.
Expectations in the sector are also supported by data from major platforms. According to Hepsiburada's 'Legendary November 2026 Research', 69 percent of consumers plan to shop in November, and the average budget allocated for these purchases has been determined as 28,000 TL. Trendyol, on the other hand, announced that it aims to sell 120 million products during this period.
Sources
- bigpara.hurriyet.com.tr · Link