8th Editor-in-Chiefs Forum Held in Quang Ninh
The vital importance of digital transformation in journalism in the age of data, artificial intelligence, and social media was discussed at the forum held in Quang Ninh.
At the 8th Editor-in-Chiefs Forum - 2026, held in Quang Ninh on September 25, the digital transformation process of journalism in the age of artificial intelligence and data was addressed, evaluating the challenges and opportunities facing the sector.
Location and Theme of the Forum
Organized by the Journalists and Public Newspaper, the 8th Editor-in-Chiefs Forum - 2026 was held in the city of Quang Ninh on September 25. The event gathered under the theme "Vietnam Revolutionary Journalism - Opportunities in a New Development Space".
The Inevitable Direction of Digital Transformation
Nguyen Hong Sam, Director of the State Department of Information and Communications, emphasized the importance of the digital society and economy during the event. It was stated that media organizations failing to keep pace with the process would fall behind in development.
Change as a Matter of Life and Death
Digital transformation stands out as a mandatory step amidst the intense competitive environment brought by social media platforms. Although challenging for institutions with limited budgets, change is accepted as inevitable.
Competition from Cross-Border Platforms
Global platforms such as Google, Facebook, YouTube, and Instagram are challenging traditional media. This competition in attracting public attention is fundamentally altering the media ecosystem.
New Rules and Optimization
Traditional journalism metrics are giving way to Artificial Intelligence Optimization and Generative Search Engine Optimization. This new process presents a fair yet difficult challenge for all media formats.