Tradist has designated the Balkans and the Middle East as its new growth route
Operating in seven countries and distributing world brands, the company aims to open up to new markets and engage in licensed manufacturing.
Tradist, which undertakes the Turkey distributorship of world-famous brands, announced during its new season event that it has chosen the Balkans, the Turkic Republics, and the Middle East as its growth route for the new period, while showcasing the collections of global brands.
Operations Continuing in Seven Countries
Tradist carries out the Turkey distributorship of globally renowned brands such as Herschel, XD Design, Sunnylife, Crosley, and Allbirds.
The company currently manages its operations in a total of seven countries, namely Turkey, Kazakhstan, Azerbaijan, Uzbekistan, Georgia, Moldova, and Kyrgyzstan.
Points of Sale and Volume
The firm has achieved the success of ranking among the top three or top five global distributors for certain brands.
Reaching over 400 points of sale across Turkey, the company has elevated its annual sales volume to over 100,000 units.
New Geographical Targets
Tradist Founder and CEO Sabri Can Acarsoy stated at the organized new season event that the company is preparing to scale its existing operations.
While the Balkans and the Turkic Republics offer significant opportunities in terms of growth, new partnerships are also being negotiated for Middle Eastern countries.
Digitalization Steps
Digital sales channels hold a significant place in the company's strategic planning.
Within this scope, a dedicated website specific to Turkey for the Herschel brand has been launched, offering consumers a secure shopping experience.
Licensed Production Plan
The company has put the manufacturing of products from certain global brands it distributes within Turkey through licensing agreements on its agenda.
This model is projected to provide cost and supply advantages, transforming Turkey into a manufacturing and distribution hub for nearby geographies.