Izmir University of Economics accepted into the Ministry of Trade's Brand Support Program

Izmir University of Economics (IUE) has been accepted into the Brand Support Program run by the Ministry of Trade. Gaining the title of being the first foundation university outside Istanbul to be included in this program, IUE will carry out strategic activities over a four-year period aimed at increasing international promotion, academic collaborations, and student mobility.

Having successfully completed audits by teams affiliated with the Ministry of Trade and independent organizations, the university will focus on promotional activities in target countries within the scope of the program. Plans include increasing participation in education fairs, strengthening digital promotion campaigns, and taking a more active role in international academic networks.

IUE Rector Prof. Dr. Yusuf Hakan Abacıoğlu stated that this development will contribute to Izmir's goal of becoming an international education center. Vice Rector Prof. Dr. Mehmet Efe Biresselioğlu stated that resources will be directed towards high-impact projects during the four-year period. Director of the International Relations Office Hülya İncekara noted that the efforts will offer new career opportunities to students and bring the knowledge at the university together with the business world.