2026 Global Social Media Usage Data and Country Rankings

Global social media usage data for 2026 has been released. In the report revealing the digital habits of billions of people worldwide and user numbers by country, Turkey drew attention with a user base of 78.2 million.

Global Social Media Data

A new global social media usage report, shedding light on the digital habits of billions of people, has been shared with the public.

According to the released data, the countries with the highest number of social media users worldwide and projections for future years have become clear.

Asian Countries at the Top

According to the published report, Asia's giant countries with hundreds of millions of active users occupy the top of the world.

China and India did not cede their places at the top two spots of the list, with user numbers exceeding billions.

Turkey's Ranking

According to the 2026 data, Turkey positioned 15th globally with a total of 78.2 million social media users.

It is estimated that the country's user count will reach 84.4 million by the year 2030.

Comparison with European Countries

With its total user count reaching 78.2 million, Turkey surpassed many European countries such as Germany, the UK, and France.

Leading European economies ranked behind Turkey on the list.