Five Fan Innovations Standing Out at the World Athletics Ultimate Championship Organization
Innovations such as augmented reality, a custom anthem, backstage tours, a mobile app, and the Ultimate Fan Challenge are being offered to spectators at the Budapest 26 event.
The World Athletics Ultimate Championship to be held in Budapest is implementing many new technological and interactive experiences for spectators both in the stadium and following from their screens.
Broadcast and Visual Innovations
In this broadcast-focused event, augmented reality, athlete photos, and brand new data points are utilized. Instantly changing live winning probabilities and expected finish positions are also presented to viewers.
A Custom Anthem Written by Mondo Duplantis
Mondo Duplantis entered the recording studio prior to the tournament to write and record the track titled "Gold" as the Ultimate Anthem. The piece has been released on music platforms worldwide, including Spotify and Apple Music.
Behind-the-Scenes Experience with Backstage Tours
Fans find the opportunity to explore areas at the Gyula Zsivotzky National Athletics Centre normally reserved only for athletes and officials. Personalized bib numbers and gifts are also offered as part of these tours.
Ultimate Fan Challenge Final
Following months of competitions, three finalists will compete for the title of Ultimate Fan inside the stadium with the participation of Usain Bolt. Two quiz champions and a content creator chosen by public vote will take part in this stage.
New Mobile Application
The developed mobile application gathers athlete stories, live events, video content, interactive games, and predictions in a single point. The application aims to transform the experience of global viewers.